Mini Case Study
A 'Power Session' with Lauren to Improve
Email List Hygiene
(with ActiveCampaign)
The Challenge
Lauren’s goal for the year was to focus on email marketing. But first, she needed to sort out her email list.
She knew she had a lot of inactive contacts just sitting there, costing her money and harming her deliverability. The problem was, she wasn’t sure where to start. She wanted a clear plan to clean up her list, improve deliverability, and make sure her emails were reaching the right people.
That’s when she reached out for a one-time consultation to get expert guidance on the best way to tackle it.
How I Helped
In a focused 90-minute Power Session, we:
✅ Reviewed her email list and identified areas for improvement
✅ Created a clear plan to clean up inactive contacts in ActiveCampaign
✅ Suggested automations to keep her list up to date
✅ Shared some cheeky little tricks to improve open and click-through rates
By the end of the session, Lauren had a structured approach of how to maintain a clean, engaged list. She left feeling confident, knowing her emails were reaching the right people and that she had a system in place to keep things running smoothly.
What Lauren Had to Say:
“Before I worked with Rachel, I had no idea how to get the most from Active Campaign and how much my email deliverability impacts my business. My open rates were inconsistent, and I wasn’t even sure if people were getting my emails. She set up automations and systems to keep my list healthy and improve my deliverability overall. Now my emails are getting seen, and I’m getting way more engagement. I would highly recommend working with Rachel!”
How I Can Help You
If your email list feels like a mess and you know there are contacts that need to go, but you’re not sure where to start… let’s chat.
A Data Hygiene Power Session will give you a clear plan of action so you can take back control of your email marketing.
📩Click here to DM me to see how I can help.
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